Director of Market Access

Paramus, NJ 07652

Posted: 10/31/2018 Industry: Admin Job Number: 8582

Director, Market Access and Patient Support

SUMMARY

Responsible for the market access planning, pricing, account management and patient support for a rare orphan disease product to be launched in

the US.



RESPONSIBILITIES

  • Set up and develop the Market Access team from scratch and design the strategic business launch plan for the company s first product to be launched, a new treatment for an ultra-orphan pediatric disease.



  • Provide critical leadership in launching and leading an overall market access strategy, product positioning, managed care launch, market research, medical advisory board participation, and pricing research as a US expert in payer and pricing strategies.



  • Lead US input into future global (Europe) market access issues including global launch and pricing strategies, input into clinical program design (reimbursement impact).



  • Lead pricing and reimbursement strategy.



  • Create and lead platform for the new brand.



  • Create value proposition strategy and implement communication messaging with managed care customers and direct Patient Support team to ensure optimal access of the product to pediatric patients with a very rare disease.



  • While setting up and directing a key account manager team, lead and be responsible for the development of the payer communication and contracting strategies.



  • Develop, train and implement the necessary promotional tools, reimbursement / formulary pull-through and quality initiative programs that support account teams efforts with key customers.



  • Develop working partnerships and collaborate across Marketing, Sales, Medical Affairs including Patient Advocacy, Finance, Legal and other functional teams in the development and implementation of novel tools/resources aligned with franchise goals ensuring commercial success.



  • Find and manage agencies to deliver tools/tactics/resources to ensure tools/programs meet expectations and delivered on time and within budget.



  • Speakers bureau support, Payer ad board execution.



  • Develop innovative approaches to obtain and leverage product usage data to provide deep customer insight into usage patterns for our product and competitors.



  • The development and execution of value message





QUALIFICATIONS

  • 5+ year of experience with payer management and drug pricing is required



  • Full functional knowledge of US Reimbursement landscape for pharmaceutical products, including private and state payer programs, is required.



  • Starting up a whole Market Access team in a relatively small organization and launching a new product is strongly preferred.



  • Experiences with rare or orphan disease therapeutic area is a strong plus.




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